-Regulation EU no. 679 of 27 April 2016 on the protection of natural persons with regard to the processing of personal data, and the free movement of personal data (hereinafter EU Regulation)
-Guidelines on Marketing and against Spam as issued Italian data protection Authority on July 4, 2013
-Loyalty cards and safeguards for consumers: guidelines applying to loyalty programmes as issued by the Italian data protection Authority on February 24, 2005
Implementing the EU Regulation, Brandani Gift Group S.a.s. (hereinafter Brandani Gift Group), a limited partnership, VAT no. IT00288480478 with registered office in via Caravaggio 1 Loc. Macchie di S. Piero, 51012 Pescia (PT), Ph. +39 0572 45971, wishes to inform you that your personal data will be processed in compliance with the rules laid down by the EU Regulation.
In particular, Brandani Gift Group acts in its capacity as “Controller”. The Controller is whoever processes your personal data, determining the purposes and means of the processing of said data.
In practice your personal data may be processed by persons specifically authorised by Brandani Gift Group to perform processing activities on personal data.
- Purposes of the personal data processing and legal basis for the processing
The personal data processed by Brandani Gift Group are provided directly by you when you fill in the specific registration form in order to allow you to create a customised account necessary to proceed to online purchases on the e-commerce website of Brandani Gift Group, as well as to the manage purchase orders. In this case the processing is necessary in order to take steps at your request prior to entering into a contract or for the performance of a contract to which you are a party; therefore, explicit consent is not necessary.
Furthermore, on the basis of the specific and optional consent you may provide, your personal data may be processed by Brandani Gift Group for marketing and commercial promotion purposes or for the purpose of sending advertising, promotional and informative material on products and services as well as for performing statistical analyses aimed at detecting customer satisfaction, in hardcopy, automated or electronic means including via mail or e-mail, phone and any other mean.
Finally, your personal data may be processed in order to fulfill your request for the subscription to the newsletter and the consequent registration in the mailing list; in consideration of this, communications of an institutional or commercial and promotional nature may be transmitted.
Please note that with regard to the transmission of purely institutional newsletter, the processing of your personal data is based on the execution of your request for subscription to the newsletter and therefore your consent is not required; the communication of commercial or promotional newsletters takes place upon your explicit consent to the transmission of such communications.
With regard to the cases in which the processing takes place on the basis of your explicit consent, it is specified that the consent may be withdrawn by you at any time, without this circumstance compromising the lawfulness of the processing performed before the withdrawal. You can withdraw the consent already given and request cancellation from the newsletter mailing list directly from your e-commerce account.
- Means of the processing
The processing will be carried out by persons authorised in this sense by Brandani Gift Group; to this end these persons are identified and instructed in writing.
The processing may be carried out using information technology, online or hard-copy instruments and media observing the rules intended to guarantee the security and confidentiality, and among other things the accuracy, updating and relevance of the personal data with respect to the purposes declared and to the applicable data protection legislation.
The personal data collected will be stored in electronic and/or hard-copy archives at the registered office of Brandani Gift Group, at its operating offices, as well as at the offices of processors, expressly instructed in writing.
- Duration of the processing
Personal data may be stored for 10 years from the delivery of the product or, in case of failure in the delivery of the product itself, from the termination for cause of the purchase order, as proof of the compliance of the obligations stemming from the purchase order and/or to take legal action or to resist to legal actions related to the purchase order before administrative or judicial authority and/or to protect the rights in the preparatory stages of the administrative and/or judicial proceedings.
In case you have provided the optional consent required with regard to marketing and commercial promotion purposes, the personal data collected will be stored for the time strictly necessary for the management of the above purposes according to criteria based on lawfulness, fairness and the balance between the legitimate interest of Brandani Gift Group and the interests or fundamental rights and freedoms of the data subject. Consequently, Brandani Gift Group will process personal data for the aforementioned purposes for a reasonable period of time, in consideration of the interest shown by the data subject with regard to the business initiatives of the Controller.
The subscription to the newsletter is considered valid until your request for unsubscription; with particular reference to the transmission of commercial and promotional newsletters, your personal data will be processed for a reasonable period of time, taking into account the balance between the legitimate interest of Brandani Gift Group and the interests or fundamental rights and freedoms of the data subject.
In any case Brandani Gift Group will take every step necessary in order to avoid an indefinite use of personal and it will proceed regularly to assess, in an appropriate manner, the effective permanence of your interest in having the processing performed for the purposes identified in this policy.
- Nature of conferment of personal data and nature of consent
The conferment of requested personal data is optional, but necessary in order to provide a response to your request.
In particular, non-compilation of the fields of the contact form prevents the creation of a personalised account on Brandani Gift Group e-commerce. In this case consent to the processing of your personal data is “mandatory” because it is instrumental in order to enable the creation of such account.
Your consent is not required for the purpose of receiving purely institutional newsletters. You may withdraw the consents already provided and request the cancellation from the newsletter mailing list in accordance with the means identified in point 1 of this policy .
- Recipients of personal data
Your personal data may be communicated in order to fulfil a legal obligation (law, regulation and/or EU legislation). In addition, personal data may be disclosed to public authorities and public administrations for the performance of institutional functions, banking institutions or payment service provider or acquirer (e.g. paypal, alipay or any other payment gateway supplier), legal or natural persons responsible for the management of information systems (included cloud computing services suppliers), legal or natural persons that provide good and services offered by Brandani Gift Group, legal and natural persons that provide shipping and transportation services, legal and consulting firms, legal or natural persons responsible for accounting or revising the financial statements.
The personal data will not be transferred outside the territory of the EU. The personal data will not be publicly disclosed and therefore will not be divulged to the public or to an indefinite number of parties.
- Rights pursuant to articles 15, 16, 17, 18 and 21 of EU Regulation 2016/679.
You may exercise the rights of access to the personal data provided for in art. 15 of the EU Regulation and the rights provided for in arts 16, 17, 18 and 21 of the said Regulation regarding the rectification, erasure, restriction and objection to the processing of the personal data.
You may exercise your rights by writing to the following address: firstname.lastname@example.org
If Brandani Gift Group does not provide a response to your request within the times provided for in the legislation or the response to the exercise of the rights does not seem suitable to you, you may make a complaint to the Data Protection Authority.
These are the details:
Data Protection Authority
Piazza di Monte Citorio no. 121 - 00186 Rome
Fax: (+39) 06.69677.3785
Telephone switchboard: (+39) 06.69677.1